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wake up very quickly from the initial euphoria and the unknown they set out to do. They start ignoring their business without realizing it. Unfortunately, it is this hidden lack of continuous work and a sense of improvement that can lead to the fact that the business ends before it starts functioning properly.
Business must be done not only by reason but also by emotion. I will explain it in a little detail. Business from a reasonable point of view mainly includes full planning, calculation of costs, expected sales or margins, and many other indicators. For example, if you open a restaurant, you need to calculate the price of each dish according to the cost of raw materials, add a proportional part of the operating costs and the necessary margin. There are still a lot of entrepreneurs who do not use their own heads and do not rewrite prices from competitors. Then I wonder if they can\’t earn as much as they want at the end of the month. Therefore, we agree that the reason must be used in business.
But what about emotions and minds? Do we really need them for business?
If we allow our business to turn into a system of accurate calculations, statistics and calculations, we can try as much as we want, but we will not succeed. We must not forget the important human factor. If we do not use our minds in business, many important details will remain hidden from us and we will not notice them at all. It may be small, but it matters. Nowadays, the competition is so great that customers can really choose where to eat or shop. It has long been untrue that the main role in choosing a restaurant, store or other business is played by the price level. People like to pay extra money not only for a nice environment, but above all for a comfortable and kind attitude. Try to put yourself in your shoes for a moment, it is so obvious!
The problem is that sometimes we don\’t realize that we\’ve fallen asleep a little bit in business, and we don\’t even lose the reason or the feeling.A simple tool is to create a rule that asks myself every day what I\’ve done today to make my business thrive. Every day, it is enough to do at least 1 little thing that moves our business further in the right direction.
So do not act not only on your head, but also on your heart. It\’s worth it, guaranteed!